
live relations PR and Networking GmbH
D.A.S. Minigames
D.A.S. Legal Protection regularly offers special promotions where customers can participate in prize draws. These draws are in the form of short games sent directly via a link. After completing the game, participants can enter the prize draw. These games are both fun and easy to play. These games run directly in the browser on all devices without plugins, installations, or long waiting times. The display automatically adapts to the device, making it compatible with PCs, Macs, tablets, and smartphones. For distribution, these games can be embedded as a link on a website, sent as an email newsletter, or shared directly on a smartphone using a messaging app.
Process
Task
Several small, targeted games should be developed that can be flexibly used for marketing purposes. Each game should be thematically adapted to specific occasions and linked to competitions to actively engage users and strengthen brand presence.

Solution
For every occasion – whether Easter, Christmas, the beginning of autumn, or other seasonal events – we developed a tailor-made concept and created a simple yet visually appealing game based on it. These games were always designed to captivate the target audience and be easy to understand. Their high popularity among users demonstrated the success of this combination of entertainment and marketing in sustainably fostering brand loyalty and engagement.





